From Los Angeles to Seoul: BCD Tofu House from bcd Watch Video
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Description: Hee-Sook Lee is the owner and Chief Executive of BCD Tofu House – a chain of popular 24 hour Korean restaurants that specialize in the spicy soup dish soon-tofu. BCD is an abbreviation of Book Chang Dong, a neighborhood in Seoul where her in-laws once ran a restaurant. Since its beginnings in 1996, Lee has transformed her local small business in Koreatown into a transnational brand in Seoul and across the U.S., popularizing what was once a common and little known Korean dish to food lovers all
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