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Description: Famed bike builder Roland Sands has been creating custom motorcycles for just about his entire life. Son of Perry Sands, founder of Performance Machine, Roland grew up in the shop, sweeping floors until eventually working his way up to lead designer and founding Roland Sands Designs in 2005. Today, the sprawling headquarters of RSD in Lakewood, California, is nothing short of impressive. And his passion for motorcycles is palpable when you enter the RSD headquarters, as an amazing showroom full
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