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_mike-tyson-on-taking-a-bite-out-of-the-cannabis-industry-124-forbes.jpg "Mike Tyson, the former heavyweight champion and cannabis mogul (with ear-shaped gummies) tells Forbes how pot changed his life—and the secret weapon that will help him smoke Jake Paul in their fight.<br/><br/>While Iron Mike was prone to being his own hype man as a fighter, he’s not far off with his claims about his budding cannabis company. Tyson 2.0 sells marijuana products—including flower, vapes and edibles made in the shape of Evander Holyfield’s ear, which Tyson notoriously bit during a 1997 match—in 20 states across the U.S., and in Amsterdam, Barcelona and Thailand. The company, through a partnership with PHCANN International in Macedonia, is in the process of launching in Germany’s newly legalized adult-use market as well as the U.K.’s highly restrictive medical marijuana industry.<br/><br/>Tyson 2.0 works off a licensing model, cutting deals with franchisees who grow, manufacture, and sell his branded cannabis products. In 2023, the brand generated $150 million in revenue, Forbes estimates, with about 30% coming from cannabis sales and the rest from accessories, CBD, nicotine vaporizers and other products.<br/><br/>Tyson 2.0’s flower is branded with names drawn from his legendary boxing career, including Dynamite Cookies (his first nickname was Kid Dynamite) and Knockout OG (Tyson won 44 of his 50 boxing career wins by KO). But the company’s flagship product Mike Bites—the edible in the shape of Holyfield’s half-bitten ear—was developed by Tyson’s wife, Kiki.<br/><br/>Read the full story on Forbes:<br/>https://www.forbes.com/sites/willyakowicz/2024/04/26/mike-tyson-on-becoming-a-heavy-hitter-in-weed/<br/><br/>Subscribe to FORBES: https://www.youtube.com/user/Forbes?sub_confirmation=1<br/><br/>Fuel your success with Forbes. Gain unlimited access to premium journalism, including breaking news, groundbreaking in-depth reported stories, daily digests and more. Plus, members get a front-row seat at members-only events with leading thinkers and doers, access to premium video that can help you get ahead, an ad-light experience, early access to select products including NFT drops and more:<br/><br/>https://account.forbes.com/membership/?utm_source=youtube&utm_medium=display&utm_campaign=growth_non-sub_paid_subscribe_ytdescript<br/><br/>Stay Connected<br/>Forbes newsletters: https://newsletters.editorial.forbes.com<br/>Forbes on Facebook: http://fb.com/forbes<br/>Forbes Video on Twitter: http://www.twitter.com/forbes<br/>Forbes Video on Instagram: http://instagram.com/forbes<br/>More From Forbes:http://forbes.com<br/><br/>Forbes covers the intersection of entrepreneurship, wealth, technology, business and lifestyle with a focus on people and success.")
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_prince-william-shares-update-on-kate-middleton-and-their-children-during-impromptu-walkabout.jpg "The Prince of Wales was asked about his wife amid her cancer treatment")
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_my-mother-in-law-got-my-nose-pierced-in-india-124-day-out-with-mummy-ji-saas-bahu.jpg "The Modern Singhs")
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_nose-piercing-with-a-hoop-for-jessie.jpg "Slip On Appeal")
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_shrimp-shrimp-hooray-124-unang-hirit.jpg "Bisitahin ang isang shrimp farm sa Zambales kung saan puwede mo ring ma-experience ang paghuli ng hipon! Panoorin ang video<br/><br/>Hosted by the country’s top anchors and hosts, 'Unang Hirit' is a weekday morning show that provides its viewers with a daily dose of news and practical feature stories.<br/><br/>Watch it from Monday to Friday, 5:30 AM on GMA Network! Subscribe to youtube.com/gmapublicaffairs for our full episodes.<br/>")
⏲ 8:17 👁 35M
_wife-gets-septum-piercing-septum-done-body-piercing-nose-ring-body-jewelry-piercings.jpg "The Original z0mbi ninja93")
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_middle-nose-piercing-septum-middle-nose-piercing-nose-piercing-viral-nose-piercing.jpg "my simple parlour vlogs")
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_jay-blades-the-repair-shop-star39s-wife-announces-end-of-18-month-marriage.jpg "Jay Blades: The Repair Shop star's wife announces ‘18-month marriage is over’")
⏲ 0:44 👁 13.8M
_getting-our-noses-pierced-124124-nose-piercing-vlog-92929292-military-wife.jpg "Ashlynn McCullough")
⏲ 17 minutes 58 seconds 👁 649
_my-girlfriend-gets-a-bloody-nose-what-happens-is-shocking.jpg "Lucas and Marcus")
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_mike-tyson-on-taking-a-bite-out-of-the-cannabis-industry-124-forbes.webp "Mike Tyson, the former heavyweight champion and cannabis mogul (with ear-shaped gummies) tells Forbes how pot changed his life—and the secret weapon that will help him smoke Jake Paul in their fight.<br/><br/>While Iron Mike was prone to being his own hype man as a fighter, he’s not far off with his claims about his budding cannabis company. Tyson 2.0 sells marijuana products—including flower, vapes and edibles made in the shape of Evander Holyfield’s ear, which Tyson notoriously bit during a 1997 match—in 20 states across the U.S., and in Amsterdam, Barcelona and Thailand. The company, through a partnership with PHCANN International in Macedonia, is in the process of launching in Germany’s newly legalized adult-use market as well as the U.K.’s highly restrictive medical marijuana industry.<br/><br/>Tyson 2.0 works off a licensing model, cutting deals with franchisees who grow, manufacture, and sell his branded cannabis products. In 2023, the brand generated $150 million in revenue, Forbes estimates, with about 30% coming from cannabis sales and the rest from accessories, CBD, nicotine vaporizers and other products.<br/><br/>Tyson 2.0’s flower is branded with names drawn from his legendary boxing career, including Dynamite Cookies (his first nickname was Kid Dynamite) and Knockout OG (Tyson won 44 of his 50 boxing career wins by KO). But the company’s flagship product Mike Bites—the edible in the shape of Holyfield’s half-bitten ear—was developed by Tyson’s wife, Kiki.<br/><br/>Read the full story on Forbes:<br/>https://www.forbes.com/sites/willyakowicz/2024/04/26/mike-tyson-on-becoming-a-heavy-hitter-in-weed/<br/><br/>Subscribe to FORBES: https://www.youtube.com/user/Forbes?sub_confirmation=1<br/><br/>Fuel your success with Forbes. Gain unlimited access to premium journalism, including breaking news, groundbreaking in-depth reported stories, daily digests and more. Plus, members get a front-row seat at members-only events with leading thinkers and doers, access to premium video that can help you get ahead, an ad-light experience, early access to select products including NFT drops and more:<br/><br/>https://account.forbes.com/membership/?utm_source=youtube&utm_medium=display&utm_campaign=growth_non-sub_paid_subscribe_ytdescript<br/><br/>Stay Connected<br/>Forbes newsletters: https://newsletters.editorial.forbes.com<br/>Forbes on Facebook: http://fb.com/forbes<br/>Forbes Video on Twitter: http://www.twitter.com/forbes<br/>Forbes Video on Instagram: http://instagram.com/forbes<br/>More From Forbes:http://forbes.com<br/><br/>Forbes covers the intersection of entrepreneurship, wealth, technology, business and lifestyle with a focus on people and success.")
_peewee-longway-youngboy-never-broke-again-nose-ring-official-video.webp "Peewee Longway")
_girlfriend39s-reaction-to-my-new-nose-piercing-shocking.webp "Mariah and Bill")
_prince-william-shares-update-on-kate-middleton-and-their-children-during-impromptu-walkabout.webp "The Prince of Wales was asked about his wife amid her cancer treatment")
_my-mother-in-law-got-my-nose-pierced-in-india-124-day-out-with-mummy-ji-saas-bahu.webp "The Modern Singhs")
_nose-piercing-with-a-hoop-for-jessie.webp "Slip On Appeal")
_shrimp-shrimp-hooray-124-unang-hirit.webp "Bisitahin ang isang shrimp farm sa Zambales kung saan puwede mo ring ma-experience ang paghuli ng hipon! Panoorin ang video<br/><br/>Hosted by the country’s top anchors and hosts, 'Unang Hirit' is a weekday morning show that provides its viewers with a daily dose of news and practical feature stories.<br/><br/>Watch it from Monday to Friday, 5:30 AM on GMA Network! Subscribe to youtube.com/gmapublicaffairs for our full episodes.<br/>")
_wife-gets-septum-piercing-septum-done-body-piercing-nose-ring-body-jewelry-piercings.webp "The Original z0mbi ninja93")
_middle-nose-piercing-septum-middle-nose-piercing-nose-piercing-viral-nose-piercing.webp "my simple parlour vlogs")
_jay-blades-the-repair-shop-star39s-wife-announces-end-of-18-month-marriage.webp "Jay Blades: The Repair Shop star's wife announces ‘18-month marriage is over’")
_getting-our-noses-pierced-124124-nose-piercing-vlog-92929292-military-wife.webp "Ashlynn McCullough")
_my-girlfriend-gets-a-bloody-nose-what-happens-is-shocking.webp "Lucas and Marcus")
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